Croatia’s wealth growth ranked third among the countries analyzed by Swiss bank UBS, with average net wealth per adult rising 29% between 2020 and 2025. Only South Korea and Russia recorded larger increases.
South Korea led the ranking with growth of 55%, followed by Russia at 37%. Croatia placed third with its 29% increase.
Only nine countries recorded growth of more than 20% in average wealth per adult during the five-year period.
What the UBS Wealth Calculation Includes
The UBS calculation covers financial assets such as savings, stocks and bonds. It also includes real estate and other forms of property.
Personal debt is deducted from the total value, while the reported growth rates are adjusted for inflation.
Croatia’s wealth growth also reflects a broader regional trend. UBS reported that personal wealth in Eastern Europe increased by 28% during 2025, the highest growth among all regions included in the analysis.
By comparison, wealth increased by 17% in Western Europe and 18% in the Middle East.
UBS attributed the increases to strong financial markets and rising values for nonfinancial assets, particularly real estate.
Croatian Household Assets Reach €88 Billion
The Croatian National Bank separately tracks the financial assets of households. At the end of the first quarter of the year, their net value—financial assets minus liabilities—stood at approximately €88 billion.
That total was 9% higher than one year earlier.
Dividing the amount by Croatia’s population would produce an average of approximately €23,000 per resident. However, that figure does not include real estate.
It also does not show how much wealth a typical household holds because assets are distributed very unevenly across the population.
